He'd been browsing. A holiday advert seemed good. He followed it, but encountered a barrage of adverts for poker, cheaper insurance, and sexual aids. Moving on to e-mail, he found just one new message; a picture of a lightly comical cat. It was cute, but a clowder of 'funny' felines later he needed technical support for assistance with virus removal. It *seemed* like a good idea to quickly check that social networking site, until he found an veritable feast of embarrasing photos from the recent works night out. Alas, he closed the site, and wondered where his day had gone.